15 short paragraphs that will give you an unfair advantage as an online writer

Mastery Den, Saturday Edition, 3-min read.

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I was told today that I’m number three out of the top writers on Medium for self-improvement.

Out of a pool of tens of thousands of writers, that’s pretty neat, and it motivates me to write more.

Follower numbers aren’t everything, but the number reflects what’s possible when you work your way through the ranks with awareness.

Here’s what I learned that will set you apart:

You can’t get far if you cannot master the art of turning a dull writing session into a symphony of colour, energy, emotion and story.

On the other hand, you’ll struggle if you have such high expectations for your writing that you never start at all.

The most visible online writers tend to be those who, for whatever reason, choose the unreasonable path. This path would strike fear in the hearts of most normie writers who want to do the least to get the most.

It’s better to put something out that’s 80% than to put nothing out at all.

One of the best sources for powerful content is talking to people and getting into the hearts and minds of humans directly from the source. What are their pain points? Most importantly, what are yours? Use all of it and help them with solutions.

You don’t need a perfect website, logo, or brand before you share plenty of articles; you figure out the former by writing a lot.

Good writers write when they feel like it. Great writers write regardless of how they feel at the start.

You needn’t be some modern globe-trotting Indiana Jones to have good material to write about. Fascinating stories are lurking in your local supermarket, park, bus route, and storage cupboard.

You must be willing to publish something when it feels like you’ve already published enough. Be uncommonly prolific. It’s still a drop in the ocean on the Internet.

If you want to succeed on a particular platform, you need to spend time reading what others write and examine what others are doing that is working. Do more of what works for that platform in its current season, as the season changes frequently.

You must move past the idea that manipulative writing is bad. You are a manipulator of emotions, whether you like it or not. It’s down to you whether this is misused or not, as it can be. You must learn how to use words to persuade, entice, and encourage.

If you don’t see your work as a craft to master to the point of obsession, you will not enter the top 1% of online writers.

Start getting good at using metaphors. People love it when you give them the chance to draw a picture of what you mean in their own minds (just like I did) without telling them straight what you mean. Metaphors are a skillful way to do this and are one of the most attractive tools in writing.

The most explosive pieces you can write emanate from a sense of connection to all things. You must find genuine love for your fellow human, with a real will to help.

You don’t need to be the best writer to be one of the best writers. You just need to write consistently and with heart.

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