16 sentences that will make you a more credible online writer than 95% of writers

Made with my good friend MidJourney.

Mastery Den, Saturday Edition, 4-min read.

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I know several writers who talk a good talk, but lack credibility. As such, they lose readers and struggle to grow.

There are many good reasons for demonstrating your credibility as a writer.

First, you become more trustworthy, leading to increased engagement and loyalty. Ultimately, your readers are far more likely to act on your ideas and invest in your products.

Audience retention also improves, meaning readers are likelier to return for future content and recommend it to people they know. This is vital for building a growing online brand that makes an impact.

Credibility will lead to having more influence so your work shapes opinions and drives further action among your audience.

Your reputation is something you want to maintain and reinforce as you develop as a writer. It establishes you as an expert in your area and opens up collaboration opportunities, partnerships, sponsorships, and more.

As they say, reputation can take a lifetime to nurture but a moment to squander. So take good care of yours, which is built, in large part, through credibility.

Here are some ways to infuse credibility into your written work:

Be transparent about your sources and affiliations, disclosing any biases or external influences that may influence your content.

Be willing to say things that may offend others if it means staying true to your word and what you really believe.

Research the areas you discuss as much as possible, double-checking the facts you assert.

Show up and be consistent with your output because repetition is a powerful form of persuasion.

Telling stories helps create a picture of your concepts in the reader’s mind, which adds further credibility, even if the story is made up.

Engage with your audience as much as possible through comments and discussions to develop a sense of community and trust.

Tell us more about you and your story to separate yourself from faceless writers using AI to write their stuff.

Support your arguments with relevant data, statistics, and graphical and visual representations.

Have fun with your writing, but don’t let poor spelling, grammar, and editing degrade the quality.

Mention the research, courses, reading, and books from which you got your information.

Use quotes occasionally to demonstrate shared opinions.

Seek endorsements and testimonials from peers, readers, clients, experts and other reputable people to reinforce your trustworthiness as an authority.

Cut the unnecessary fluff that makes it look like you’re just trying to fill a writing quota.

Be careful about writing that was intended as an opinion piece that is more like an opportunity for you to complain or moan.

Use case studies and success stories from people you’ve worked with to show how your ideas are being applied.

Tell us how you gathered your information and give us some personal background that gives context to your ideas.

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